Thursday, September 22, 2011

Talking Social Media at MBA Annual

I'm very proud to announce that I will be joining a couple of very experienced mortgage industry veterans on a technology panel at the upcoming Mortgage Banker's Associations Annual Convention and Expo in Chicago. In the session, entitled "New Technologies, Social Media and Mortgage Lending," Craig Focardi, Joe Dahleen and I will delve into what Social Media tools mortgage lenders should be using in today's environment. We'll cover the whole story: the Who, What, Why, When, Where and How of it.

I know for a fact that there will also be some very experienced Social Media practitioners from our industry in attendance at the event.

During the session, we'll be taking questions from the audience, both by show of hands or Tweet to the hashtag #MBAsocial. In fact, you can tweet a question now to that hashtag and we'll take it into the session with us and answer it during our presentation--well, all we have time for anyway.

I hope you're planning on being at the MBA's show, October 9-12 in Chicago. This is a critical time for our industry and it makes good sense to get together and prepare to get out ahead of the new regulator, the Consumer Financial Protection Bureau. We don't want the CFPB to be the only folks using Social Media to interact with American homebuyers and homeowners. This session will provide a lot of great information to make sure that doesn't happen.

If you're going to be in Chicago and have some questions about how Social Media tools are working for others in this space or about how you might use them to benefit your business, drop me a line. I would love to touch base with you at the show.

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