eLynx: Adds new executives

eLynx, Cincinnati, has expanded its executive staff with the addition of two top people. Scott Carstens has joined the company as Chief Financial Officer and Alexander Pozin comes aboard as Director of Product Marketing.

The firm is a leading provider of secure document delivery and business process management Web services for the financial services industry. According to the company, these new execs will help position the company to move into additional vertical markets with existing and new products including general financial services, auto finance, consumer lending and insurance. eLynx has been working on moving into new markets for some time now with some success.

Carstens comes to eLynx as a proven business leader with various finance, accounting, merger and acquisition, planning, treasury and sales roles with global organizations and start-up information technology companies. Previously, he worked for Dayton-based NCR Corp, Cincinnati-based Convergys Corp., Cleveland-based OfficeMax, Inc., Cleveland-based TRW Inc., San Francisco-based Oracle Corp. and San Francisco-based Siebel Systems.

Pozin will develop market segment and product marketing strategies, product marketing communications plans, and internal and external positioning and launch activities. He has worked in product marketing management in the largest software business unit of a major electronic content management (ECM) vendor, negotiating enterprise software deals for a Fortune 500 organization and participating in enterprise software integration and consulting projects within Fortune 500 customers. Prior to joining eLynx, Pozin worked for Waterloo, Ontario-based Open Text Corp., as a product marketing manager, with Seattle-based Washington Mutual in strategic sourcing and with New York-based Deloitte & Touche in consulting.

"Scott Carstens and Alexander Pozin have gained invaluable experience during their tenure within the information technology and financial services industries," said Phil Huff, president and CEO of eLynx, Ltd. "As we continue to experience steady growth in providing critical services to financial institutions throughout North America, I am confident their impressive leadership, operational, and analytical skills will continue to solidify eLynx as a leader in the industry."

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